Experience

1–3 Years

Qualification

Any Degree (MBA / Marketing specialization preferred)

Job Summary

We are looking for a creative and result-oriented Digital Marketing Executive to plan, execute, and monitor online marketing campaigns. The candidate should have knowledge of social media marketing, SEO, Google Ads, and digital marketing tools to improve brand visibility, engagement, and lead generation.

Key Responsibilities

• Plan and manage digital marketing campaigns across social media platforms and Google.
• Create, schedule, and publish engaging content on Facebook, Instagram, LinkedIn, and YouTube.
• Handle SEO activities and monitor website performance.
• Run and optimize Google Ads and social media ad campaigns.
• Coordinate with the content and design team for promotional activities.
• Use digital marketing tools such as Canva, Meta Ads Manager, WordPress, SEMrush, Mailchimp, and Google Analytics.
• Track campaign performance and prepare reports on reach, engagement, leads, and conversions.
• Stay updated with the latest digital marketing trends and strategies.

Required Skills

• Strong knowledge of digital marketing concepts, SEO, and social media advertising.
• Basic understanding of Google Analytics and performance tracking tools.
• Good communication and content-writing skills.
• Creative thinking with attention to detail.
• Ability to work independently and as part of a team.
• Time management and multitasking abilities.

Preferred Skills

• Experience in running paid advertising campaigns.
• Knowledge of email marketing and lead generation strategies.
• Familiarity with website management and basic WordPress handling.

salary

As per company standards and candidate experience.

Application Process

Interested candidates can send their updated resume to the HR department at hr@redback.in.